Paula van de Nes, MSE, PhD

Scientific Strategy

  • In service to delivering breakthrough creative solutions, Paula’s goal is to take the role of science to the next level in everything we do. Paula brings to McCann a superior scientific understanding of commercial, experience, and brand strategy
  • Over her career, Paula has worked across multiple therapeutic areas including oncology, hematology, pulmonology, women’s health, mental health, rare diseases, and infectious diseases
  • As a neuroscientist and a marketer (yeah, those two words are in the same sentence), Paula blends her scientific knowledge on how the brain works with her marketing skills to develop effective communication that drives behavioral changes that truly matter in people’s health. PM360 described Paula as “exactly what today’s complex world calls for” — and we couldn’t agree more