Erica Yahr

Erica Yahr

Executive Strategy Director

  • Erica has served as the head of consumer planning since the inception of our business; we would not be where we are without her
  • She believes that creativity should be at the center of everything—especially strategy, which has proven an effective (and brilliant) approach
  • It seems impossible that Erica could have time for anything other than McCann, but she still kills it at karaoke every chance she gets